I conducted a thorough desk review and interviewed 25+ multinationals, frontier market professionals, and inclusive business experts to identify trends and corporations’ relevant and influential insights. The research supported a holistic end to end process from landscape scanning, competitive analysis, priorities identification where 4 focus sectors were spotted.
An external report presented key takeaways after studying the landscape and understanding corporations’ main challenges within emerging and frontier markets. Additionally, an internal report and presentation detailed marker analysis and future recommendations.
